The fight against autism in Kericho County has received a major boost following the launch of a county-wide awareness campaign spearheaded by the Arise and Africa Organization.
The initiative, led by Director Pamela Keno, aims to tackle stigma, promote early diagnosis, and improve support for children living with autism and their caregivers.
Keno, who launched the campaign following her own experience raising a daughter with autism, said many parents face the journey in isolation and fear due to limited public understanding and societal stigma.
“Autism is still misunderstood in many communities. As a mother to a child with autism, I know firsthand the emotional and social challenges that come with it,” said Keno during the launch event. “Through this campaign, we want to break the silence, educate the public, and help families feel seen, heard, and supported.”
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She added that the campaign will be rolled out across the region and will include training sessions, support groups, and partnerships with healthcare professionals.
Kericho County Commissioner Gilbert Kitiyo welcomed the initiative and called on parents to stop hiding their children with autism.
“Parents should not feel ashamed. Children with autism deserve love, support, and access to services just like any other child,” said Kitiyo. “We commend this campaign and urge all stakeholders to join hands in creating inclusive communities.”
Health CEC David Ekwam echoed the sentiments, revealing that the county has already scaled up disability assessments to ensure that children with special needs are identified early and provided with the right interventions.
“We are strengthening our systems to ensure that no child is left behind,” Ekwam said. “Autism is not a death sentence; with the right support, these children can thrive.”
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Also present at the launch were several leaders in the health and disability sectors, including Siloam Hospital CEO Margaret Okiro, Arise and Shine coordinator Eucillah Chepkorir, and Hopkins Olasi from the National Council for Persons Living with Disabilities.
“There needs to be a multi-sectorial approach,” said Olasi. “From health and education to social services, we must work together to support these children and their families.”
Chepkorir emphasized the need to combat myths and misconceptions, especially in rural communities. “Education is key. Many people still believe autism is a curse or punishment — this must change.”
The campaign is expected to reach thousands of families and aims to establish long-term support structures within the county.
By KIMUTAI LANGAT
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